Watch Video: Trent Shelton isn’t sure what’s next after his NFL career. So his mentor suggests he try this strange new thing called Facebook.
Why do words matter? Example: If I tell you this hamburger is 80 percent lean as opposed to 20 percent fat, then in some sense I am communicating the same thing. But what people get from those two communications is very different: People perceive the 80 percent lean hamburger as much healthier than the 20 […]